Harley-Davidson of Korea is an official distributor in Korea of Harley-Davidson Motor Company and the company distributes and sells motorcycles, general clothing and riding gears, as well as motorcycle components and accessories on the basis of customer-centered service since its establishment in 1999.

Under a mission statement 'To fulfill dreams by providing Harley-Davidson's lifestyle and premium experience.', Harley-Davidson of Korea serves customers with various experience events, such as American Tour, Family Tour, and Open House, in order to create and settle sound motorcycle culture in Korea. It is being settled as a base of Harley-Davidson's riding culture by operating stores nationwide for customers to get Harley-Davidson's global standard services equally.
It also sponsors H.O.G.(Harley Owners Group) Chapter for enjoying Harley-Davidson's culture and free lifestyle with.

Furthermore, the employee association of Harley-Davidson of Korea participates in social contribution activities actively, inaugurating the service group 'Harley Angel' in 2008 with H.O.G. members.